amika 3D Volume Shampoo for Thickening

About Us

We are a diverse collective of creative minds, including hairstylists, chemists, and product enthusiasts, who believe in challenging the norms of hair care. Our mission is to enhance the beauty of your hair—whether it belongs to you, your friends, or your stylist. At the heart of our brand is a commitment to discovering and utilizing the most effective natural ingredients. One standout asset in our lineup is sea buckthorn, celebrated as a “superfruit.”

Sea buckthorn is notably one of the rare plant sources of omega-7 fatty acids, which are typically derived from fish oil. This unique property makes it an invaluable ingredient for promoting healthy hair and scalp. We are dedicated to harnessing the benefits of this extraordinary fruit to revolutionize hair care.

Our Commitment to Sustainability

In addition to pursuing innovative ingredients, we are deeply dedicated to sustainability. We understand that even small adjustments can have a meaningful impact on our environment. By optimizing product sizes and weights, we can significantly lower carbon emissions associated with transportation and packaging.

To this end, we have introduced the Compact by Design initiative. This program aims to highlight products that, while they may appear similar on the surface, feature designs that are more efficient in terms of packaging and shipping. By eliminating unnecessary air and water in our products, we can reduce the amount of packaging required, making them more economical to transport.

The Impact of Small Changes

When you consider the scale of production, even minor modifications in product size and weight can lead to substantial reductions in carbon emissions. Our commitment to creating environmentally friendly products extends beyond just ingredients—it encompasses our entire process, from creation to delivery.

Here are a few of the many guidelines products can meet to qualify for our sustainability program:

1. Reduced Packaging: Products that use fewer materials in their packaging, while still ensuring safety and functionality, are prioritized.

2. Lightweight Formulations: Items that are designed to be lighter contribute less to transportation emissions without sacrificing quality.

3. Efficient Shipping: Designs that allow for better stacking and storage mean that more products can fit into a shipping container, reducing the number of trips needed and consequently reducing emissions.

4. Sustainable Sourcing: We ensure that all ingredients are ethically sourced, respecting both the environment and the communities involved in their production.

By embracing these principles, we aim to set an industry standard that prioritizes both high-quality hair care and environmental responsibility. Together with our customers, we are eager to embark on this journey towards a healthier planet and more vibrant hair.

Ultimately, our mission embodies a holistic approach to beauty—where creativity, health, and sustainability coexist. Join us in redefining the hair care industry, one sustainable choice at a time. Whether it's through our innovative use of sea buckthorn or our commitment to eco-friendly practices, we are here to support your hair journey every step of the way.

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